Monday, July 9, 2007

Batch No. 01 Competition

Today I'm announcing a homebrew competition The Bruery will be hosting. The main prize for the first place beer is that it will be brewed as The Bruery's first batch. That's right, we'll be brewing 527 gallons of the winning beer, more or less, depending on how well I brew that first batch!

Here's the press release I sent out today to local media, beer media, and homebrew clubs:

FOR IMMEDIATE RELEASE

Contact:

Patrick Rue
The Bruery
715 Dunn Way
Placentia, CA 92870
Phone: 714-400-6092
eMail: patrick@thebruery.com
Web Site: http://www.thebruery.com

Start Up Brewery Hosts Homebrew Competition to Determine First Batch

Placentia, CA – July 9, 2007 – The Bruery, a new craft brewery in Orange County, California, is holding a homebrew competition which will determine the first batch brewed at the brewery. Patrick Rue, Owner and Brewer says, “We are excited to bring the spirit and innovation of homebrewing into our new brewery from its inception. We're still avid homebrewers ourselves and we strongly believe homebrewing is a significant part of what keeps craft beer interesting.”

The winning beer will be produced as the brewery’s first batch, named “Batch No. 01”. The winner will have the opportunity to assist in brewing the batch on their 17 bbl system, if the winner so chooses. The first, second and third place winners will also receive various prizes, which are still to be determined. The winner's name will be prominently mentioned on the bottle label. In addition, the batch will be served at The Bruery's grand opening celebration, which will take place in the Fall.

For more information, please visit http://www.thebruery.com

Based in Orange County, California, The Bruery is a small, traditional craft brewery which is slated to open in the Fall of 2007. The Bruery will specialize in brewing bottle conditioned Belgian-style and unconventional specialty beers.

END

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